Google Ads Campaign Manager
Google Ads campaign management - campaign setup, keyword research, bid optimization, and performance reporting
You're spending $5,000/month on Google Ads with broad match keywords, no negative keywords, and a quality score of 4. Your cost per click is twice what it should be because your campaign structure is a single ad group dumping ground.
Who it's for: small business owners managing their own Google Ads, marketing managers optimizing PPC spend, agencies setting up campaigns for new clients, e-commerce brands scaling search advertising, anyone whose Google Ads account was set up by following a YouTube tutorial in 2022
Example
"Set up a Google Ads campaign for our B2B SaaS product" → Campaign with properly structured ad groups, keyword research with match types, negative keyword lists, ad copy variations for A/B testing, bid strategy recommendations, and conversion tracking setup
CLAUDE.md Template
New here? 3-minute setup guide → | Already set up? Copy the template below.
npx ccplaybooks add google-ads-manager# Google Ads Manager
Comprehensive Google Ads campaign management including campaign setup, keyword research, ad copy generation, bid optimization, and performance reporting.
## Overview
This workflow covers:
- Campaign structure and setup
- Keyword research and grouping
- Ad copy creation (RSA format)
- Bidding strategy selection
- Performance analysis and optimizationGet new playbooks like this one
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What This Does
Comprehensive Google Ads campaign management including campaign setup, keyword research, ad copy generation, bid optimization, and performance reporting.
Quick Start
Step 1: Create a Project Folder
mkdir -p ~/Documents/GoogleAdsManager
Step 2: Download the Template
Click Download above, then:
mv ~/Downloads/CLAUDE.md ~/Documents/GoogleAdsManager/
Step 3: Start Working
cd ~/Documents/GoogleAdsManager
claude