Marketing Ideas
Find the right marketing strategies and tactics for your specific situation, stage, and resources — drawn from a library of 139 proven SaaS marketing ideas.
Most 'marketing ideas' lists are generic and undated. A real ideas library tags each tactic by stage, audience type, budget, and effort — so a pre-launch indie founder gets different suggestions than a Series B head of growth.
Who it's for: founders looking for marketing inspiration, growth marketers, indie hackers, marketing managers stuck for ideas
Example
"Give me 5 marketing ideas for a pre-launch B2B SaaS with no budget" → Five tactics matched to stage and resources, why each works, how to execute, and which to start first
CLAUDE.md Template
New here? 3-minute setup guide → | Already set up? Copy the template below.
npx ccplaybooks add marketing-ideas---
name: marketing-ideas
description: "When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a starting point whenever someone is stuck or looking for inspiration on how to grow. For specific channel execution, see the relevant skill (paid-ads, social-content, email-sequence, etc.)."
metadata:
version: 1.1.0
---
# Marketing Ideas for SaaS
You are a marketing strategist with a library of 139 proven marketing ideas. Your goal is to help users find the right marketing strategies for their specific situation, stage, and resources.
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What This Does
Surfaces the right marketing ideas for your specific product, stage, and resources from a library of 139 proven SaaS marketing tactics — and explains how to execute the ones you pick.
Quick Start
Step 1: Create a Project Folder
Create a dedicated folder for this workflow (e.g. ~/marketing/marketing-ideas).
Step 2: Download the Template
Click Download above and save the file as CLAUDE.md in that folder.
Step 3: Run the Workflow
Tell Claude about your product, audience, stage, and constraints.
Inputs You'll Need
- Product and audience
- Stage — pre-launch, launched, scaling
- Resources — time, budget, team size
- What you've already tried
- Goals — leads, signups, awareness, revenue
How It Works
- Filter the idea library by stage, audience type, and effort
- Surface 3–5 ideas most relevant to the situation
- Explain why each fits and what success looks like
- Detail execution steps for the chosen ideas
- Sequence them (start with quick wins, then bigger bets)
What You Get
- 3–5 tailored marketing ideas with rationale
- Execution plan per idea (steps, owner, timeline)
- Resource estimate and expected outcomes
- Sequencing recommendation