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Benchmark Due Diligence

Run adversarial due-diligence on a competitor or role-model you envy, separating marketing bubble from real signal and mapping their validated playbook onto your own resources.

15 minutes
By daymadeSource
#competitive-analysis#due-diligence#strategy#research#benchmarking

That founder, product, or creator whose success looks suspiciously shiny — how much is real, how much is luck, and what can you actually copy? This playbook tears it down and ends at "what this means for me."

Who it's for: founders, marketers, strategists, indie hackers, investors

Example

"Tear down how this #1 Product Hunt launch actually happened" → A teardown splitting real method from hype, with a replicable playbook adapted to your resources

CLAUDE.md Template

New here? 3-minute setup guide → | Already set up? Copy the template below.

Or install from your terminal:
npx ccplaybooks add benchmark-due-diligence
# Benchmark Due Diligence

Take a benchmark the user envies — a founder, KOL, company, or product whose success looks suspiciously shiny — and produce a teardown that ends in **"what this means for ME"**, not a neutral report. The deliverable answers three questions a balanced briefing never does: *How much of this success is real vs marketing bubble? How much is replicable method vs luck/timing? And what, specifically, can the commissioner do with it?*

This is the adversarial, decision-oriented cousin of `deep-research`. Where deep-research builds a trustworthy picture of the world, this skill **assumes the picture is inflated until proven otherwise** and converts the survivors into the commissioner's own moves.

## CRITICAL: run inline, never `context: fork`

This skill is an **orchestrator** — it spawns parallel collection + verification agents (via the `Workflow` tool, or `Task` agents) and may invoke other skills (`deep-research`, `osint-investigate`, `qcc`). Subagents cannot spawn subagents or call skills. Setting `context: fork` would silently break the entire fan-out. **Do not add a `context` field.** (Same constraint osint-investigate documents — it's a hard runtime rule, not a preference.)

## The one rule that protects the commissioner: two injection channels

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README.md

What This Does

Run adversarial due-diligence on a competitor or role-model you envy, separating marketing bubble from real signal and mapping their validated playbook onto your own resources.

What's Inside

The template covers:

  • CRITICAL: run inline, never context: fork
  • The one rule that protects the commissioner: two injection channels
  • Phase 0 — nail the foundation by evidence, not appearance (do this BEFORE any agent)
  • The four-phase orchestration
  • Don't rebuild what already exists
  • Read before you run

Quick Start

Step 1: Create a Project Folder

Make a dedicated folder for this workflow and open it in Claude Code.

Step 2: Download the Template

Click Download above to save the template, then drop it into your project as CLAUDE.md (or paste it into your existing one).

Step 3: Start Working

Tell Claude what you need in plain language — it will follow the template's workflow automatically. For example:

Tear down how this #1 Product Hunt launch actually happened

Claude reads the template and runs the steps for you.

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