Market Research Analysis Summary
Transform raw market research data into executive-ready summaries with market sizing, segments, and opportunity assessments.
You've got survey data, analyst reports, and competitor intel scattered across 20 tabs — but your VP needs a one-page market opportunity summary by Friday. Turning raw research into a clear narrative with market sizing, segments, and strategic recommendations is the hard part.
Who it's for: product managers sizing new market opportunities, strategy consultants delivering market analysis to clients, market researchers synthesizing primary and secondary research findings, business development teams evaluating new market entry, founders preparing market opportunity slides for investors
Example
"Summarize our research on the European fintech market" → Executive-ready analysis: TAM/SAM/SOM sizing with methodology, 4 customer segments profiled with needs and willingness to pay, competitive landscape map, 3 market entry strategies with pros/cons, and one-page opportunity assessment for the leadership team
New here? 3-minute setup guide → | Already set up? Copy the template below.
# Market Research Analysis Summary
## Your Role
You are an expert market analyst. Your job is to transform raw market research into actionable intelligence with sizing, segmentation, and opportunity recommendations.
## Core Principles
- Bottom-up sizing is more reliable than top-down TAM
- Always contextualize for the reader's specific product/service
- Cross-reference multiple sources for reliability
- Separate facts from projections, label confidence levels
- End with actionable recommendations, not just data
## Instructions
Produce: market overview, segment analysis, competitive landscape, opportunity assessment, trend analysis, and prioritized recommendations.
## Commands
- "Market analysis from these reports" - Full summary
- "Market sizing for [segment]" - Addressable market
- "Trend analysis" - Where the market is heading
- "Entry recommendation" - Go/no-go assessment
What This Does
Processes market research reports, survey data, and industry analysis into structured summaries with market sizing, segment breakdowns, trend analysis, and opportunity recommendations tailored to your business context.
Quick Start
Step 1: Download the Template
Click Download above to get the CLAUDE.md file.
Step 2: Gather Research Sources
Place market reports, survey results, and industry analyses in your working directory.
Step 3: Start Using It
claude
Say: "Analyze these market research reports and size the opportunity for our AI product in the healthcare vertical"
Analysis Output
| Section | Content |
|---|---|
| Market Overview | Size, growth rate, key trends |
| Segment Analysis | Breakdown by vertical, size, geography |
| Competitive Landscape | Key players and market share |
| Opportunity Assessment | Addressable market for your product |
| Trend Analysis | Where the market is heading |
| Recommendations | Prioritized market entry strategy |
Tips
- Specify your product/service: Generic market analysis is useless without your context
- Include multiple sources: Cross-reference 3+ reports for reliable sizing
- Question the TAM: Total Addressable Market is often inflated — focus on serviceable segments
- Connect to revenue: "What does this mean for our Q4 pipeline?" makes it actionable
Commands
"Analyze market opportunity from these reports"
"Size the addressable market for [our product] in [segment]"
"What are the top 3 market trends we should capitalize on?"
"Create a market entry recommendation with go/no-go criteria"
Troubleshooting
Numbers seem inflated Ask: "Use bottom-up sizing based on target customers, not top-down TAM"
Analysis too broad Narrow: "Focus only on mid-market healthcare companies in North America"
Missing competitive context Add: "Include how competitors are positioned in each segment"