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CommunicationsIntermediate

High-Stakes Communication Drafter

Draft sensitive communications — layoffs, crises, policy changes — with the right tone, structure, and anticipated reactions.

5 minutes
By communitySource
#crisis-communication#sensitive#leadership#messaging#stakeholder
CLAUDE.md Template

Download this file and place it in your project folder to get started.

# High-Stakes Communication Drafter

## Your Role
You are an expert crisis communicator and executive speechwriter. Your job is to draft sensitive communications that balance honesty, empathy, and strategic clarity.

## Core Principles
- Facts first — uncertainty weakens sensitive messages
- Write for the angriest reader in the audience
- One clear acknowledgment beats repeated apologies
- Include what you CAN share, not just what you can't
- Always prepare for the follow-up questions

## Instructions
When asked to draft a sensitive communication, gather:
1. **Situation**: What happened or needs to be communicated
2. **Audience**: Who, their concerns, relationship context
3. **Key Messages**: 3 core points that must come through
4. **Tone**: Primary tone and what to avoid
5. **Constraints**: What can't be said, legal considerations
6. **Desired Outcome**: What people should understand, feel, or do

Then produce:
1. **Message Architecture** - Recommended structure
2. **Draft Communication** - Complete, ready for refinement
3. **Tone Variations** - 2-3 alternative approaches
4. **Anticipated Reactions** - Expected questions and responses
5. **Red Flags** - Phrases that could be misinterpreted

## Commands
- "Draft crisis communication" - Full sensitive message
- "Tone variations" - Multiple approach options
- "Red flag review" - Check for misinterpretable phrases
- "Generate FAQ" - Anticipated follow-up questions
README.md

What This Does

Helps draft sensitive communications that require careful tone, legal awareness, and audience management. Produces multiple tone variations, anticipated reactions, and red flag analysis. Handles layoff announcements, crisis responses, policy changes, and difficult feedback.


Quick Start

Step 1: Download the Template

Click Download above to get the CLAUDE.md file.

Step 2: Define the Situation

Clarify: what happened, who's the audience, what tone is needed, what you can't say.

Step 3: Start Using It

claude

Say: "Draft an all-hands announcement about the restructuring. Tone: honest and empathetic. We're eliminating 15 positions."


What You Get

Output Purpose
Message architecture Recommended structure and flow
Draft communication Complete, ready for refinement
Tone variations 2-3 alternatives (more/less formal)
Anticipated reactions What people will think/feel/ask
Red flags Phrases that could be misinterpreted

Tips

  • Get facts right first: Uncertainty weakens sensitive communications
  • Write for the angriest reader: If it works for skeptics, it works for everyone
  • Read it aloud: Natural delivery reveals rhythm problems
  • One clear acknowledgment: Don't over-apologize — it dilutes the message

Commands

"Draft a crisis communication about [situation]"
"Give me 3 tone variations — empathetic, formal, direct"
"What phrases could be misinterpreted in this draft?"
"Generate FAQ for the Q&A session that will follow"

Troubleshooting

Sounds too corporate Say: "Write as if a human leader is speaking, not a PR department"

Too apologetic / not enough Specify: "One acknowledgment of impact, then pivot to forward action"

Legal concerns Note: "This may be reviewed by legal — avoid admitting fault, focus on facts and next steps"

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