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Import Sop

Import agency SOPs.

15 minutes
By communitySource
#import#sop

Marketing teams lose hours to ad-hoc, inconsistent import sop work — Import agency SOPs. Use when: adding workflow definitions, approval processes, or launch checklists. This playbook turns the process into a repeatable, brand-aware workflow.

Who it's for: digital marketers, marketing managers, growth marketers

Example

"Run /import-sop for our brand" → Import Sop workflow output with brand context, structured inputs captured, process steps executed, and a complete deliverable ready for review.

CLAUDE.md Template

New here? 3-minute setup guide → | Already set up? Copy the template below.

# Import Sop

# /dm:import-sop

## Purpose

Import and structure agency Standard Operating Procedures (SOPs) that apply across all clients. SOPs define **how work gets done** — approval workflows, content review steps, campaign launch checklists, escalation procedures, and quality gates.

SOPs are stored at the agency level (`~/.claude-marketing/sops/`), not per-brand, so they apply consistently across all clients.

## Input Required

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README.md

What This Does

Import and structure agency Standard Operating Procedures (SOPs) that apply across all clients. SOPs define how work gets done — approval workflows, content review steps, campaign launch checklists, escalation procedures, and quality gates.

SOPs are stored at the agency level (~/.claude-marketing/sops/), not per-brand, so they apply consistently across all clients.


Quick Start

Step 1: Create a Project Folder

Create a dedicated folder for this workflow (e.g. ~/marketing/import-sop).

Step 2: Download the Template

Click Download above and save the file as CLAUDE.md in that folder.

Step 3: Run the Workflow

Open the folder in Claude Code and describe your goal. Claude will prompt you for any missing inputs, follow the structured process, and produce a complete deliverable.


Inputs You'll Need

The user provides:

  • SOP content: Pasted workflow steps, checklist items, or process descriptions
  • SOP name: What this SOP covers (e.g., "content-approval", "campaign-launch", "crisis-escalation")
  • Description (optional): Brief summary of when this SOP applies

If the user doesn't provide a name, infer it from the content.

How It Works

  1. Load brand context: Read ~/.claude-marketing/brands/_active-brand.json for the active slug, then load ~/.claude-marketing/brands/{slug}/profile.json. Apply brand voice, compliance rules for target markets (skills/context-engine/compliance-rules.md), and industry context. Also check for existing guidelines at ~/.claude-marketing/brands/{slug}/guidelines/_manifest.json — if present, load restrictions and relevant category files. Check for custom templates at ~/.claude-marketing/brands/{slug}/templates/. Check for agency SOPs at ~/.claude-marketing/sops/. If no brand exists, ask: "Set up a brand first (/dm:brand-setup)?" — or proceed with defaults.

  2. Classify the SOP type:

    • Content workflow: Review, approval, and publishing steps for content
    • Campaign checklist: Pre-launch, launch, and post-launch verification steps
    • Escalation procedure: Who to contact, decision authority, response timelines
    • Quality assurance: Testing steps, brand compliance checks, accessibility verification
    • Client onboarding: Steps for setting up a new client in the system
    • Reporting workflow: Data collection, analysis, presentation, delivery steps
  3. Structure into actionable steps:

    • Number each step clearly
    • Identify decision points (if/then branches)
    • Mark which steps require human approval vs. automated checks
    • Add role assignments where mentioned (who does what)
    • Include timelines/SLAs where provided
    • Flag any steps the plugin can automate vs. steps requiring human action
  4. Check for existing SOPs — If an SOP with this name already exists:

    • Show the current SOP content
    • Ask: merge (combine steps), replace (overwrite), or cancel
    • When merging, deduplicate and maintain step order
  5. Save the SOP:

    • Save using guidelines-manager.py --action save-sop --name {name} --content "{content}"
    • Or write directly to ~/.claude-marketing/sops/{name}.md
    • Update the SOP manifest
  6. Explain integration — Tell the user how this SOP will be applied:

    • Which commands will reference this SOP
    • Which workflow steps will be added to outputs
    • When human approval gates will be flagged

What You Get

  • Confirmation with SOP name and step count
  • Preview of the structured SOP
  • Explanation of which commands/modules will reference this SOP
  • Suggestion: "This SOP will apply across all brands. To create brand-specific workflows, use guidelines instead."

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